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A narrative, story or tale is any account of a series of related events or experiences, whether nonfictional or fictional. Narratives can be presented through a sequence of written or spoken words, still or moving images, or any combination of these
An extended description
Now if you on top of the two first elements (object + motion) add a third element, namely PERSPECTIVE to the equation you get a more immersive story: “The bottle fell from the table and as it was about to hit the floor it thought to itself; this is the end”.
And finally if we add a fourth element EMOTION we get a more moving story: “The bottle fell from the table. As it was about to hit the floor it screamed and cried and thought to itself; this is the end.”
You can now add senses, more perspective and more emotion to create even more immersion in the story. Or why not add some dopamine (anticipation) which would make the story go:
Nobody thought it could happen, we all believed it would live forever but oh how wrong we were. When we from the noisy dining room saw the symbol of peace, the ancient dusty bottle plummeting toward the floor. The inevitable was about to happen. War! The bottle itself saw the dooming floor come closer and closer and it knew, not only would it die, but the world as we know it would too
Storytelling is our most natural form of communication. You, me and every ancestor before us comprehend and see the world from stories. Not slides, not bullets, not data. From stories. Business storytelling then is simply harnessing that power of the brain to convey your company’s message! To sell and market your product by telling your favorite customer success stories or deliver visionary future-to-be stories which will overcome the customer’s problem.
Check out David JP Phillips TEDx-talk here to get a brilliant insight into the powers of Business Storytelling and the value it adds.
A Factual Description
A True Story
When delivering a presentation, start with pausing until you get attention. Then use an attention grabber to increase focus which you also tie together with the end. During the presentation itself, do please use something like questions to maintain focus.
The CEO walked up on stage and paused until you could hear a pin drop. He points to the ceiling and says “do you see those balloons”, they’re filled with cash and if you get the questions I’ll be asking you right, we will end this talk of with a grand finale and popping them at the end.
A Factual Description
A True Story
A client asked; “Do you do anxiety relief training in your public speaking courses?”
Yes we do nervousness training in our public speaking step 1 course, as you can see here in the course curriculum you will have one session in the morning on the first day, followed by a similar session at the end of day 1. During day 2 we will to improv exercises and breathing exercises which will help you reduce your fear for presentations. And then at 3.15 in the afternoon of day 2 we will have an individual coaching session to tailor your exact need.
A client asked; “Do you do anxiety relief training in your public speaking courses?”
Yes we do, actually just about a year ago I was about to start a 2 day public speaking training when I saw one of the students crying, I of course go up to her to check what’s wrong and she says how she’s terrified of speaking in public and that she wants to leave. I calm her down and tell her not to worry, I’ll take care of her. And the 2 days go by and as she’s leaving she’s crying again, and again I ask her what’s wrong. And with a trembling voice she says “never ever could I even imagine that I within only 2 days could get rid of my greatest fear. It feels strange but I want to go out and try all these new skills” and she smiled. So yes we do, and the way we do it is…. (factual description)
A Factual Description
A True Story
A client asked; “Is there a difference between single paned and triple paned windows?”
Triple pane windows are exactly what they sound like – they’re a 3 pane window that consists of three total panes of glass, the preferred thickness is between 1,2mm and 1,6mm. You can also choose if you want to have either air or gas, like krypton gas filled in between panes, which both helps to keep windows stable. You can also have High Performance LOW-e coated glass for an even higher effect. All this while improving energy efficiency and noise reduction.
A client asked; “Is there a difference between single paned and triple paned windows?”
Imagine that this surface here is metal and this surface is wood, now imagine that they have been out in sub-zero degrees for hours and you place your left hand on the wooden surface and your right hand on the metal surface. How does your right hand feel after 1 minute? A numbing ache starts to spread through your fingers from the cold metal plate while your other hand feels practically nothing but warmth. That is the the main heat difference between what our triple paned windows feel like inside during winter compared to traditional single paned windows. Now imagine that this powerful effect is for outside noise as well.
I will show you:
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